AddToAny vs Instagram Feed
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| Feature | AddToAny v1.8.18 · checked 23 Oct 2026 Free · ★ 4.7/5 Visit Details | Instagram Feed v6.14.0 · checked 23 Oct 2026 Free + paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 300,000+ | — |
| Last updated | May 22, 2026 | — |
| Editions | AddToAny Share Buttons | Smash Balloon Instagram Feed · Instagram Feed Pro ($) |
| Pros | Universal share button plus many named services; Shortcode, widgets and follow icons; Works with WooCommerce product pages | Add feeds with a shortcode, block, widget or Elementor and Divi modules; Feed builder with layout and styling options; Responsive output that works with most themes |
| Cons | Share and follow buttons load from AddToAny servers; Share links route through the AddToAny service; Loads AddToAny menu script on pages that show buttons | Hashtag feeds, lightboxes, carousels and moderation need the Pro version; Relies on Meta's Instagram API and its token rules; Usage tracking is available but needs the site owner to opt in |
| Mentioned in our posts | 2 | 1 |
| More features | ||
| Other features | Universal share button, Share buttons shortcode, Share and save widget, Follow icons widget, Settings page, Local cache of static menu files, AMP-compatible buttons | Feed shortcode for pages and posts, Gutenberg block for Instagram feeds, Classic widget for sidebars, Admin feed builder for creating and styling feeds, Connect Instagram accounts through the Graph API, Instagram oEmbed support for single posts, Elementor and Divi modules, Optional usage tracking, off until enabled |
| Integrations | ||
| Social | AddToAny share service | Instagram (Meta Graph API) |
| E-commerce | WooCommerce | — |
| Plugins | — | Elementor, Divi |
| Requires WordPress | 4.5 | 4.1 |
| Requires PHP | 5.6 | 7.4 |
| Tested up to | 7.0 | 7.1 |
| Phones home | No | Only if you agree |
| External services | static.addtoany.com, www.addtoany.com | usage.smashballoon.com, connect-ig.smashballoon.com, connect-tools.smashballoon.com, graph.instagram.com, graph.facebook.com, plugin.smashballoon.com, wpchat.com, connect.smashballoon.com |
| Blocks | — | 2 |
| Shortcodes | 1 | 1 |