Content Upgrades by Audience Ops vs Forminator
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| Feature | Content Upgrades by Audience Ops v1.5.6 · checked 23 Oct 2026 Paid Visit Details | Forminator v1.58.2 · checked 23 Oct 2026 Free + paid · ★ 4.8/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | — | 600,000+ |
| Last updated | — | October 14, 2026 |
| Editions | Content Upgrades by Audience Ops ($) | Forminator · Forminator Pro ($) |
| Pros | Opt-in box on any post or page through shortcodes; Entries screen with CSV export; Connections to Mailchimp, Drip and Zapier | Many form types, including polls and quizzes, in the free version; Stripe and PayPal payments included without Pro; Conditional logic, multi-step pages and uploads in the free version |
| Cons | Licence key needed for updates; Subscriber sync needs an account with a supported email tool; Facebook conversion event only useful with the pixel installed | E-signatures and Stripe subscriptions need Pro; Premium integrations need a WPMU DEV membership; Pro upgrade prompts appear in the admin |
| Features (Form plugins checklist) | ||
| Drag-and-drop builder | — | Yes |
| Conditional logic | — | Yes |
| Multi-step forms | — | Yes |
| Payments | — | Yes |
| File upload | — | Yes |
| Calculations | — | Yes |
| Entries in admin | — | Yes |
| Spam protection | — | Yes |
| Free version | — | Yes |
| More features | ||
| Other features | Content upgrade opt-in box through shortcodes ($), Content upgrade records stored as a custom post type ($), Entry capture by AJAX for logged-in and anonymous visitors ($), Entries admin screen ($), CSV export of entries ($), Optional Facebook conversion event on form submit ($) | Polls with live results, Scored quizzes, Export of form entries, Abandoned form tracking, Form reports |
| Integrations | ||
| Payment | — | Stripe, PayPal |
| Mailchimp ($), Drip ($) | — | |
| CRM | — | HubSpot ($) |
| Marketing | — | Mailchimp ($) |
| Analytics | Meta Pixel ($) | — |
| Plugins | Audience Ops store ($) | — |
| Other | Zapier ($) | Google reCAPTCHA, Akismet |
| Requires WordPress | 4.0 | 6.4 |
| Requires PHP | — | 7.4 |
| Tested up to | 4.2.2 | 7.1 |
| Phones home | No | Only if you agree |
| External services | shop.audienceops.com, tag.getdrip.com | wpmudev.com, slack.com, mandrillapp.com, api.telegram.org, maker.ifttt.com, api.sendgrid.com, www.googleapis.com, www.gstatic.com, cloud.google.com, iamcredentials.googleapis.com, iamcredentials.universe, cloudresourcemanager.universe, app.hubspot.com, fonts.bunny.net, api.stripe.com |
| Shortcodes | 2 | — |