Starter Templates vs Ultimate Landing Page
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | Starter Templates v4.7.9 · checked 23 Oct 2026 Free + paid · ★ 4.9/5 Visit Details | Ultimate Landing Page v3.2 · checked 23 Oct 2026 Free + paid · ★ 4.1/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 1M+ | 600+ |
| Last updated | October 20, 2026 | August 17, 2023 |
| Editions | Starter Templates · Essential and Business Toolkits ($) | Ultimate Landing Page · Ultimate Landing Page Advanced ($) |
| Pros | Large library of free website and section templates; Works with Elementor, Spectra, Beaver Builder and the block editor; Onboarding installs the needed plugins | Ready-made landing page templates with no code needed; Per-page SEO fields and custom CSS in the free version; Template switching to compare which layout converts better |
| Cons | Premium templates need a toolkit licence key; AI builder and image features call external services | Unlock All Templates and premium features need the paid Advanced version; The free code has not been updated recently |
| Mentioned in our posts | — | 1 |
| More features | ||
| Other features | Full website template import, Import of site options from a template, AI website builder, Plugin install and activation during onboarding, Licence check for premium templates ($) | Landing page custom post type with per-page templates, Switch between landing page templates, Per-page SEO title and meta description box, Per-page custom CSS, Visitor hit counter per page, MailChimp API key and list ID fields per page (no API call found in free code), All templates unlocked in the Advanced version ($), Integrated MailChimp and GetResponse forms, image slider and form builder (Advanced) ($) |
| Integrations | ||
| Plugins | Elementor | — |
| Other | ZipWP API | Google Fonts |
| Requires WordPress | 6.6 | 3.0 |
| Requires PHP | 7.4 | — |
| Tested up to | 7.1 | 6.3 |
| Phones home | Only if you agree | No |
| External services | api.zipwp.com, fonts.googleapis.com, ipwho.is, api.ipify.org, credits.startertemplates.com, app.zipwp.com, websitedemos.net | — |
| Blocks | 1 | — |