Breeze vs Converter for Media

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Feature Breeze v2.6.3 · checked 23 Oct 2026 Free · ★ 3.6/5 Visit Details Converter for Media v6.7.0 · checked 23 Oct 2026 Free + paid · ★ 4.9/5 Visit Details
At a glance
Active installs 300,000+ 500,000+
Last updated October 20, 2026 October 14, 2026
Editions Breeze Converter for Media · Converter for Media PRO ($)
Pros Completely free with no upsell; Page cache, minify, CDN rewrite and DB cleanup in one plugin; Built-in Varnish purge and WooCommerce-aware cache rules; WP-CLI commands and a REST endpoint to clear cache; Version rollback screen Converts uploads to WebP on the server with GD or Imagick; Optional Cloudflare cache rules and cache purge; Core WebP conversion works without a licence
Cons No object cache backend of its own; it only flushes an existing one; Cloudflare and Varnish features depend on Cloudways hosting; Browser cache and gzip rules are written to .htaccess, so Apache only AVIF output and cloud conversion need the PRO licence; Upgrade prompts appear in the admin and plugin list; Cloud conversion sends images to a vendor API
Features (Speed Optimization plugins checklist)
Page cache Yes —
Browser cache Yes —
Minify CSS/JS Yes —
CDN Yes —
Object cache No —
Database cleanup Yes —
Free version Yes —
More features
Other features Varnish cache purge, Lazy loading for images and iframes, Delay and defer JavaScript, Font preload, link prefetch and cache preloader, WordPress heartbeat control, Host Google Fonts locally, Refreshes product page cache after WooCommerce orders, REST endpoint to clear all cache, WP-CLI commands, Roll back to an earlier plugin version Local WebP conversion with GD or Imagick, Serve WebP through rewrite rules, Convert on upload, Cloudflare cache rules and purge, AVIF output format ($), Cloud conversion through the vendor API ($), PRO access token validation ($)
Integrations
E-commerce WooCommerce —
Other Cloudflare (via Cloudways), Google Fonts, Sucuri SiteCheck (CDN URL check) Cloudflare, Converter for Media API ($), Deactivation survey endpoint
Requires WordPress 6.0 4.9
Requires PHP 7.4 7.4
Tested up to 7.1 7.1
Phones home No No
External services sitecheck.sucuri.net, api.wordpress.org, fonts.googleapis.com, fonts.gstatic.com api-converter.mattplugins.com, data.mattplugins.com, api.cloudflare.com