Essential Blocks vs FunnelKit Automations
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | Essential Blocks v6.5.1 · checked 23 Oct 2026 Free + paid · ★ 4.9/5 Visit Details | FunnelKit Automations v3.8.6 · checked 23 Oct 2026 Free + paid · ★ 5.0/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 200,000+ | 20,000+ |
| Last updated | October 19, 2026 | October 22, 2026 |
| Editions | Essential Blocks · Essential Blocks Pro ($) | FunnelKit Automations Lite · FunnelKit Automations Pro ($) |
| Pros | Large block library with patterns for the block editor; WooCommerce product grid and add-to-cart blocks; Works within the standard WordPress block editor | Lite version with pre-built automations and abandoned cart flows; WooCommerce events and a text email builder; Recipe library and imports from WooCommerce orders; Usage tracking is opt-in |
| Cons | Several blocks and features are marked PRO; Feed and AI blocks call third-party services and need keys or accounts | CRM and email-service connectors are a Pro feature; Pro licence checks and recipes contact vendor servers; Large plugin, with many admin screens and background tasks |
| More features | ||
| Other features | Block library registered from block.json files, WooCommerce product grid and add-to-cart blocks, Fluent Forms block, NFT gallery block fed by OpenSea, Openverse image search block, AI features through an OpenAI API key, Pro-only blocks and conditions flagged is_pro ($) | Automation builder, Abandoned cart event, Recoverable cart tracking, Recipe library fetched from vendor, Contact and order importer, WooCommerce events and actions, Contact Form 7 source |
| Integrations | ||
| Payment | — | Stripe ($) |
| — | Mailchimp ($), ConvertKit ($), Drip ($), GetResponse ($), MailerLite ($), Brevo (Sendinblue) ($) | |
| CRM | — | ActiveCampaign ($), HubSpot ($) |
| Marketing | — | Klaviyo ($) |
| Analytics | WP Insights usage tracker (opt-in) | — |
| Storage | — | Google Sheets ($) |
| Social | Facebook Graph API, Instagram Graph API | — |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Fluent Forms | Contact Form 7 |
| Other | Google Maps API, OpenSea API, Openverse API, OpenAI API, Templately | Twilio ($), Slack ($) |
| Requires WordPress | 5.8 | 6.5 |
| Requires PHP | 7.4 | 7.4 |
| Tested up to | 7.1 | 7.1 |
| Phones home | Only if you agree | Only if you agree |
| External services | graph.facebook.com, graph.instagram.com, maps.googleapis.com, app.templately.com, api.opensea.io, api.openverse.org, api.openai.com, send.wpinsight.com | app.getautonami.com, license.funnelkit.com, myaccount.funnelkit.com, graph.facebook.com |
| Blocks | 60 | — |
| Shortcodes | — | 60 |
| Custom tables | — | 5 |