FluentCRM vs MWB HubSpot for WooCommerce

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Feature FluentCRM v3.2.6 · checked 23 Oct 2026 Free + paid · ★ 4.8/5 Visit Details MWB HubSpot for WooCommerce v1.6.8 · checked 23 Oct 2026 Free + paid · ★ 3.8/5 Visit Details
At a glance
Active installs 80,000+ 6,000+
Last updated October 12, 2026 September 3, 2026
Editions FluentCRM · FluentCRM Pro ($) MWB HubSpot for WooCommerce · MWB HubSpot for WooCommerce Pro ($) · HPOS Compatibility add-on ($)
Pros Contacts, tags, lists and companies inside WordPress; Campaigns and recurring campaigns; Imports from CSV, WordPress users and other email tools Customers, orders and products synced to HubSpot; Abandoned cart tracking; Real-time and background sync through Action Scheduler; RFM customer segmentation screen
Cons Advanced automations and archives need Pro; AI features need the site's own API key; Email delivery depends on the site's mail setup Some features need the paid Pro add-on; HPOS stores need the separate HPOS Compatibility add-on; Sync runs through HubSpot API calls on every change
Mentioned in our posts 1 —
More features
Other features Subscriber management in wp-admin, Tags, lists and companies, Email campaigns, Recurring campaigns, AI writing assistance, Import from other email tools (migrators) Customer contact sync to HubSpot, Abandoned cart tracking and clean-up, Real-time sync through scheduled actions, RFM customer segmentation screen, Guest order sync, HPOS deal sync locked until HPOS Compatibility add-on is licensed ($)
Integrations
Email Mailchimp —
CRM — HubSpot
E-commerce — WooCommerce
Plugins — WPML
Other OpenAI, Anthropic —
Requires WordPress 6.0 4.4.0
Requires PHP 7.4 5.1
Tested up to 7.1 7.1.0
Phones home Only if you agree No
External services fluentcrm.com, api.mailerlite.com, api.getdrip.com, api.convertkit.com, api.openai.com, api.anthropic.com, openrouter.ai api.hubapi.com
Shortcodes 2 —