Fluent Forms vs Gravity Forms for Klaviyo
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| Feature | Fluent Forms v6.2.16 · checked 23 Oct 2026 Free + paid · ★ 4.8/5 Visit Details | Gravity Forms for Klaviyo v1.5.2 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 800,000+ | — |
| Last updated | October 16, 2026 | — |
| Editions | Fluent Forms · Fluent Forms Pro ($) | Gravity Forms for Klaviyo ($) |
| Pros | Conditional fields in the free version; reCAPTCHA, hCaptcha and Turnstile spam protection; Entries and reports kept in wp-admin | Profile, email list, SMS and custom event sync per feed; Failed or past entries can be resent from the entry screen; Field mapping to Klaviyo profile email, phone and name |
| Cons | Payments need the Pro add-on; Calculation fields are shown as Pro features; Tracking is an opt-in notice on first use | Needs both Klaviyo public and private API keys; Paid add-on; updates go through a CrossPeak licence key; Background sends wait for Action Scheduler to run |
| Features (Form plugins checklist) | ||
| Conditional logic | Yes | — |
| Payments | Paid | — |
| Calculations | Paid | — |
| Entries in admin | Yes | — |
| Spam protection | Yes | — |
| Free version | Yes | — |
| More features | ||
| Other features | Conditional field logic, Entries list in wp-admin, Form reports page, reCAPTCHA, hCaptcha and Turnstile modules, Payment module (Pro) ($) | Creates or updates Klaviyo profiles from form fields ($), Adds profiles to Klaviyo email lists ($), SMS signup list and SMS consent field ($), Sends a custom Klaviyo event per submission ($), Field map to profile email, phone and name ($), Resend failed or past entries from the entry screen ($), Background sends through Action Scheduler ($) |
| Integrations | ||
| Payment | Stripe ($) | — |
| Mailchimp | — | |
| Marketing | — | Klaviyo ($) |
| Plugins | — | Gravity Forms ($) |
| Other | Google reCAPTCHA, Cloudflare Turnstile, hCaptcha | CrossPeak Software updater ($) |
| Requires WordPress | 6.4 | 4.2 |
| Requires PHP | 7.4 | 7.0 |
| Tested up to | 7.1 | — |
| Phones home | Only if you agree | No |
| External services | hooks.slack.com, challenges.cloudflare.com, www.google.com, js.hcaptcha.com, ipinfo.io, apip.cc, api.cleantalk.org, moderate.cleantalk.org, fluentform.com | www.crosspeaksoftware.com, a.klaviyo.com |
| Blocks | 1 | — |
| Shortcodes | 2 | — |