Fluent Forms vs HubSpot for WordPress
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | Fluent Forms v6.2.16 · checked 23 Oct 2026 Free + paid · ★ 4.8/5 Visit Details | HubSpot for WordPress v11.3.75 · checked 23 Oct 2026 Free · ★ 4.3/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 800,000+ | 200,000+ |
| Last updated | October 16, 2026 | September 16, 2026 |
| Editions | Fluent Forms · Fluent Forms Pro ($) | HubSpot All-In-One Marketing |
| Pros | Conditional fields in the free version; reCAPTCHA, hCaptcha and Turnstile spam protection; Entries and reports kept in wp-admin | Official HubSpot plugin, free to install; Form and meeting blocks in the block editor; Shortcode for embedding HubSpot content |
| Cons | Payments need the Pro add-on; Calculation fields are shown as Pro features; Tracking is an opt-in notice on first use | Needs a HubSpot account to do anything useful; Loads the HubSpot tracking code on public pages; Sends data to HubSpot services by design |
| Mentioned in our posts | — | 3 |
| Features (Form plugins checklist) | ||
| Conditional logic | Yes | — |
| Payments | Paid | — |
| Calculations | Paid | — |
| Entries in admin | Yes | — |
| Spam protection | Yes | — |
| Free version | Yes | — |
| More features | ||
| Other features | Conditional field logic, Entries list in wp-admin, Form reports page, reCAPTCHA, hCaptcha and Turnstile modules, Payment module (Pro) ($) | HubSpot form block in the editor, HubSpot meeting block in the editor, hubspot shortcode for embedding HubSpot content, Serves HubSpot scripts and requests through site paths, Anonymous tracking only after a user gives consent |
| Integrations | ||
| Payment | Stripe ($) | — |
| Mailchimp | — | |
| CRM | — | HubSpot |
| Analytics | — | HubSpot tracking code |
| Plugins | — | Elementor |
| Other | Google reCAPTCHA, Cloudflare Turnstile, hCaptcha | — |
| Requires WordPress | 6.4 | 5.8 |
| Requires PHP | 7.4 | 7.2 |
| Tested up to | 7.1 | 6.9 |
| Phones home | Only if you agree | Only if you agree |
| External services | hooks.slack.com, challenges.cloudflare.com, www.google.com, js.hcaptcha.com, ipinfo.io, apip.cc, api.cleantalk.org, moderate.cleantalk.org, fluentform.com | — |
| Blocks | 1 | 2 |
| Shortcodes | 2 | 1 |