GeneratePress vs Lasso Lite
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | GeneratePress v3.6.1 · checked 23 Oct 2026 Free + paid · ★ 4.9/5 Visit Details | Lasso Lite v161 · checked 23 Oct 2026 Free + paid · ★ 3.1/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 500,000+ | 4,000+ |
| Last updated | December 1, 2025 | October 21, 2026 |
| Editions | GeneratePress · GP Premium ($) | Lasso Lite · Lasso Pro ($) |
| Pros | Lightweight theme focused on speed; Customizer options for layout, typography and colour; WooCommerce, bbPress and BuddyPress compatibility | Cloaked short links on your own domain; Product displays with a block or shortcode; Imports links from other link plugins |
| Cons | Many advanced options require the paid GP Premium add-on; Customizer shows premium-only sections for some settings | Auto-monetising Amazon links needs the paid Pro plan; Usage analytics are on by default in the admin; Amazon product details need your own Amazon credentials |
| More features | ||
| Other features | Customizer layout, typography and colour options, GeneratePress dashboard page, Widget areas, Premium options upsell in customizer | Cloaked short links on your own site, Basic click counts per link, Product display via [lasso] shortcode, Elementor widget for the Lasso shortcode, Import existing links from other plugins, Groups for organising links, Amazon product details via your own credentials, Upgrade to Pro prompts and licence check ($) |
| Integrations | ||
| Analytics | — | PostHog |
| E-commerce | WooCommerce | Amazon Creators API |
| Plugins | bbPress, BuddyPress | Elementor |
| Other | Google Fonts | Sentry |
| Requires WordPress | 6.5 | 5.1 |
| Requires PHP | 7.4 | 7.2 |
| Tested up to | 6.9 | 7.1 |
| Phones home | No | Yes |
| External services | — | creatorsapi.amazon, ph.getlasso.co, getlasso.co, app.getlasso.co, o51581.ingest.sentry.io, creatorsapi.auth.us-east-1.amazoncognito.com |
| Shortcodes | — | 1 |