Google Language Translator vs WPML Multilingual CMS
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| Feature | Google Language Translator v7.0.2 · checked 23 Oct 2026 Free + paid · ★ 4.7/5 Visit Details | WPML Multilingual CMS v4.9.7 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 100,000+ | — |
| Last updated | October 23, 2026 | — |
| Editions | Google Language Translator | WPML Multilingual CMS ($) |
| Pros | Language selector, widget and menu flags with no setup of translations; Machine translation covers a long list of languages; Simple shortcodes for placing the selector | Language URLs and a language switcher widget; Duplicates posts and media across languages; Translation management and string translation |
| Cons | Free use is limited to non-commercial purposes under the vendor terms; Free version gives no SEO benefit and does not keep translations; Indexing, URL translation and in-context editing need a paid plan | Commercial licence needed for the core and translation services; Automatic translation depends on a paid subscription; Large plugin with many settings to configure |
| Mentioned in our posts | 1 | — |
| Features (Translation plugins checklist) | ||
| Machine translation | Yes | Paid |
| Visual editor | Paid | — |
| SEO-friendly URLs | Paid | Yes |
| WooCommerce | Yes | — |
| Languages limit | 104 | — |
| Free version | Yes | No |
| More features | ||
| Other features | Floating language selector loaded from the vendor CDN, Language selector widget, Shortcodes for the translator and language menu, Language flags in navigation menus, Shortcodes run inside text widgets, Search engine indexing of translated pages ($), Translated URL slugs ($) | Language URL negotiation, Language switcher widget, Duplicate posts into other languages, Duplicate media attachments across languages, Synchronise scheduled posts across translations, Translation management and batches ($), Advanced Translation Editor ($) |
| Integrations | ||
| E-commerce | WooCommerce | — |
| Plugins | — | Elementor, Divi |
| Other | GTranslate translation service, Intercom support chat | ICanLocalize translation service ($), WPML translation proxy ($), WPML Advanced Translation Editor service ($) |
| Requires WordPress | 4.5 | — |
| Tested up to | 7.1 | — |
| Phones home | No | Only if you agree |
| External services | cdn.gtranslate.net, widget.intercom.io | www.icanlocalize.com, tp.wpml.org, wpml.org, ams.wpml.org, ate.wpml.org, cdt.wpml.org, api.wpml.org, us.i.posthog.com |
| Shortcodes | 2 | 1 |
| Custom tables | — | 4 |