Google for WooCommerce vs Retainful
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | Google for WooCommerce v3.10.0 · checked 23 Oct 2026 Free · ★ 2.7/5 Visit Details | Retainful v2.6.45 · checked 23 Oct 2026 Free + paid · ★ 4.9/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 800,000+ | 1,000+ |
| Last updated | October 20, 2026 | October 5, 2026 |
| Editions | Google for WooCommerce | Retainful · Retainful Premium plan ($) |
| Pros | Syncs the WooCommerce product feed to Google Merchant Center; Sets up Google Ads campaigns from the store admin; Syncs coupons and shipping rates to Google | Abandoned cart recovery and signup popups for WooCommerce; Next-order and referral coupons created automatically; Works with WPML, Polylang and WooCommerce Multi-Currency |
| Cons | Needs a Google account with Merchant Center and Ads access; Only works with WooCommerce; Connects to several Google services, so setup takes time | Plugin is being deprecated in favour of a newer Retainful plugin; Needs a Retainful account and sends store and visitor data to it; Premium features need a paid Retainful plan |
| Mentioned in our posts | — | 1 |
| More features | ||
| Other features | Product feed sync to Google Merchant Center, Google Ads account and campaign setup, Ads recommendations shown in the admin, Merchant Center policy compliance check, WooCommerce coupon sync to Google, Shipping rates sent to Google, Plugin event tracking through WooCommerce Tracks | Abandoned cart tracking script, Next-order coupon generation, Referral coupons in the coupon list, Signup popup with coupon, Product view tracking, REST endpoints for store sync, WooCommerce Multi-Currency support, Polylang and WPML support, AfterPay quote capture, Upgrade to premium link in the admin, Admin notice about the plugin being replaced |
| Integrations | ||
| Payment | — | AfterPay, PayPal (WooCommerce IPN) |
| — | Retainful API | |
| Marketing | Google Ads | — |
| E-commerce | Google Merchant Center, WooCommerce | WooCommerce |
| Plugins | — | Polylang, WPML, WooCommerce Multi-Currency |
| Requires WordPress | 6.9 | 6.0.0 |
| Requires PHP | 7.4 | 7.4 |
| Tested up to | 7.1 | 7.1 |
| Phones home | Only if you agree | No |
| External services | ads-developers.googleblog.com, api.telegram.org, maker.ifttt.com, api.sendgrid.com, www.googleapis.com, www.gstatic.com, cloud.google.com, iamcredentials.googleapis.com, iamcredentials.universe, cloudresourcemanager.universe, api.pwnedpasswords.com | api.retainful.com, webhooks.retainful.net, js.retainful.com, feedback.retainful.com |