Google for WooCommerce vs Shopstar
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | Google for WooCommerce v3.10.0 · checked 23 Oct 2026 Free · ★ 2.7/5 Visit Details | Shopstar v1.1.66 · checked 23 Oct 2026 Free · ★ 4.8/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 800,000+ | 1,000+ |
| Last updated | October 20, 2026 | June 16, 2026 |
| Editions | Google for WooCommerce | Shopstar · Shopstar! Premium ($) |
| Pros | Syncs the WooCommerce product feed to Google Merchant Center; Sets up Google Ads campaigns from the store admin; Syncs coupons and shipping rates to Google | Minimalist WooCommerce store design with two header layouts; Full-width and left-sidebar page templates; Header cart count updates and WooCommerce PDF invoice styling |
| Cons | Needs a Google account with Merchant Center and Ads access; Only works with WooCommerce; Connects to several Google services, so setup takes time | Premium upgrade is promoted in the admin and Customizer; Its installer recommends several extra plugins such as WPForms and SiteOrigin |
| Mentioned in our posts | — | 1 |
| More features | ||
| Other features | Product feed sync to Google Merchant Center, Google Ads account and campaign setup, Ads recommendations shown in the admin, Merchant Center policy compliance check, WooCommerce coupon sync to Google, Shipping rates sent to Google, Plugin event tracking through WooCommerce Tracks | Centered and left-aligned header layouts, Optional header top bar, Full width, left sidebar and Gutenberg page templates, Custom header image support, Custom logo, Primary menu location, Custom background, Header cart count updates via AJAX, Option to hide the reCAPTCHA badge, Premium upgrade page in the admin ($) |
| Integrations | ||
| Marketing | Google Ads | — |
| E-commerce | Google Merchant Center, WooCommerce | WooCommerce |
| Plugins | — | WPForms, Polylang, WooCommerce PDF Invoices & Packing Slips |
| Other | — | Google Fonts |
| Requires WordPress | 6.9 | 4.7 |
| Requires PHP | 7.4 | 5.3 |
| Tested up to | 7.1 | 7.0 |
| Phones home | Only if you agree | No |
| External services | ads-developers.googleblog.com, api.telegram.org, maker.ifttt.com, api.sendgrid.com, www.googleapis.com, www.gstatic.com, cloud.google.com, iamcredentials.googleapis.com, iamcredentials.universe, cloudresourcemanager.universe, api.pwnedpasswords.com | fonts.googleapis.com |