Google for WooCommerce vs Multi-Carrier Shippo Shipping Rates & Address Validation for WooCommerce
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| Feature | Google for WooCommerce v3.10.0 · checked 23 Oct 2026 Free · ★ 2.7/5 Visit Details | Multi-Carrier Shippo Shipping Rates & Address Validation for WooCommerce v1.5.18 · checked 23 Oct 2026 Free + paid · ★ 3.8/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 800,000+ | 3,000+ |
| Last updated | October 20, 2026 | April 22, 2026 |
| Editions | Google for WooCommerce | Multi-Carrier Shippo Shipping Rates & Address Validation for WooCommerce · Multi-Carrier Shippo Shipping PRO ($) |
| Pros | Syncs the WooCommerce product feed to Google Merchant Center; Sets up Google Ads campaigns from the store admin; Syncs coupons and shipping rates to Google | Live rates from several carriers through one Shippo account; Box and product packing for parcel size; Customs data for international orders |
| Cons | Needs a Google account with Merchant Center and Ads access; Only works with WooCommerce; Connects to several Google services, so setup takes time | Needs a Shippo account and API token; Box weight and dimension limits need the PRO version; Rates depend on the Shippo API being reachable at checkout |
| More features | ||
| Other features | Product feed sync to Google Merchant Center, Google Ads account and campaign setup, Ads recommendations shown in the admin, Merchant Center policy compliance check, WooCommerce coupon sync to Google, Shipping rates sent to Google, Plugin event tracking through WooCommerce Tracks | Live carrier rates at cart and checkout from Shippo, Address validation option in Shippo requests, Customs data for international parcels, Box max weight and outer dimension settings ($), Upgrade link to the PRO product page |
| Integrations | ||
| Marketing | Google Ads | — |
| E-commerce | Google Merchant Center, WooCommerce | WooCommerce |
| Other | — | Shippo, WordPress plugin directory API |
| Requires WordPress | 6.9 | 5.6 |
| Requires PHP | 7.4 | 7.3 |
| Tested up to | 7.1 | 6.9.2 |
| Phones home | Only if you agree | No |
| External services | ads-developers.googleblog.com, api.telegram.org, maker.ifttt.com, api.sendgrid.com, www.googleapis.com, www.gstatic.com, cloud.google.com, iamcredentials.googleapis.com, iamcredentials.universe, cloudresourcemanager.universe, api.pwnedpasswords.com | api.goshippo.com, api.wordpress.org |