Google for WooCommerce vs Integration for WooCommerce and MailChimp
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| Feature | Google for WooCommerce v3.10.0 · checked 23 Oct 2026 Free · ★ 2.7/5 Visit Details | Integration for WooCommerce and MailChimp v1.0.6 · checked 23 Oct 2026 Free + paid · ★ 5.0/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 800,000+ | 100+ |
| Last updated | October 20, 2026 | September 6, 2026 |
| Editions | Google for WooCommerce | Integration for WooCommerce and MailChimp · Integration for WooCommerce and MailChimp (Premium) ($) |
| Pros | Syncs the WooCommerce product feed to Google Merchant Center; Sets up Google Ads campaigns from the store admin; Syncs coupons and shipping rates to Google | Subscribe customers to a MailChimp list from orders; Field mapping between WooCommerce data and MailChimp; MailChimp e-commerce order and product records |
| Cons | Needs a Google account with Merchant Center and Ads access; Only works with WooCommerce; Connects to several Google services, so setup takes time | Feeds must be set up by hand in the WooCommerce settings; Premium version upgrade notices appear in the admin; Works with MailChimp only, no other email service |
| More features | ||
| Other features | Product feed sync to Google Merchant Center, Google Ads account and campaign setup, Ads recommendations shown in the admin, Merchant Center policy compliance check, WooCommerce coupon sync to Google, Shipping rates sent to Google, Plugin event tracking through WooCommerce Tracks | WooCommerce settings tab for MailChimp feeds, Add or update MailChimp list members, Add notes to MailChimp member records, Map WooCommerce fields to MailChimp fields, Read MailChimp stores and WooCommerce items, Premium version upgrade notices |
| Integrations | ||
| — | Mailchimp | |
| Marketing | Google Ads | — |
| E-commerce | Google Merchant Center, WooCommerce | WooCommerce |
| Requires WordPress | 6.9 | 3.8 |
| Requires PHP | 7.4 | 5.3 |
| Tested up to | 7.1 | 7.1 |
| Phones home | Only if you agree | No |
| External services | ads-developers.googleblog.com, api.telegram.org, maker.ifttt.com, api.sendgrid.com, www.googleapis.com, www.gstatic.com, cloud.google.com, iamcredentials.googleapis.com, iamcredentials.universe, cloudresourcemanager.universe, api.pwnedpasswords.com | api.mailchimp.com |