Google for WooCommerce vs Product Filters for WooCommerce
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| Feature | Google for WooCommerce v3.10.0 · checked 23 Oct 2026 Free · ★ 2.7/5 Visit Details | Product Filters for WooCommerce v1.4.41 · checked 23 Oct 2026 Free Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 800,000+ | — |
| Last updated | October 20, 2026 | — |
| Editions | Google for WooCommerce | Product Filters for WooCommerce |
| Pros | Syncs the WooCommerce product feed to Google Merchant Center; Sets up Google Ads campaigns from the store admin; Syncs coupons and shipping rates to Google | Check box, radio, drop-down, colour, button and price slider filters; Admin editor, with widget and shortcode placement; Polylang, WPML and Elementor support layers |
| Cons | Needs a Google account with Merchant Center and Ads access; Only works with WooCommerce; Connects to several Google services, so setup takes time | No readme, so documented limits are not available; Compatibility depends on the listed plugin and theme support layers; Listed compatibility layers were not exercised on a live store |
| More features | ||
| Other features | Product feed sync to Google Merchant Center, Google Ads account and campaign setup, Ads recommendations shown in the admin, Merchant Center policy compliance check, WooCommerce coupon sync to Google, Shipping rates sent to Google, Plugin event tracking through WooCommerce Tracks | Check box list filter, Drop-down list filter, Colour list filter, Price slider filter, Visual filter editor in the admin, Filter widget, Filters shortcode, Filter state kept in the URL, Polylang and WPML support |
| Integrations | ||
| Marketing | Google Ads | — |
| E-commerce | Google Merchant Center, WooCommerce | WooCommerce |
| Plugins | — | Polylang, WPML, Elementor, Jetpack, BeRocket Load More Products, YITH Infinite Scrolling |
| Other | — | The7 theme |
| Requires WordPress | 6.9 | — |
| Requires PHP | 7.4 | — |
| Tested up to | 7.1 | 7.1 |
| Phones home | Only if you agree | No |
| External services | ads-developers.googleblog.com, api.telegram.org, maker.ifttt.com, api.sendgrid.com, www.googleapis.com, www.gstatic.com, cloud.google.com, iamcredentials.googleapis.com, iamcredentials.universe, cloudresourcemanager.universe, api.pwnedpasswords.com | api.wordpress.org |
| Shortcodes | — | 2 |