Google for WooCommerce vs WooCommerce Subscriptions

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Feature Google for WooCommerce v3.10.0 · checked 23 Oct 2026 Free · ★ 2.7/5 Visit Details WooCommerce Subscriptions v9.3.0 · checked 23 Oct 2026 Paid Visit Details
At a glance
Active installs 800,000+ —
Last updated October 20, 2026 —
Editions Google for WooCommerce WooCommerce Subscriptions ($)
Pros Syncs the WooCommerce product feed to Google Merchant Center; Sets up Google Ads campaigns from the store admin; Syncs coupons and shipping rates to Google Recurring products with renewals and payment tokens; Subscription management in WooCommerce admin
Cons Needs a Google account with Merchant Center and Ads access; Only works with WooCommerce; Connects to several Google services, so setup takes time Commercial product with no free edition; Renewals depend on a working payment gateway
More features
Other features Product feed sync to Google Merchant Center, Google Ads account and campaign setup, Ads recommendations shown in the admin, Merchant Center policy compliance check, WooCommerce coupon sync to Google, Shipping rates sent to Google, Plugin event tracking through WooCommerce Tracks Subscription products ($), Renewal orders ($), Payment tokens for renewals ($), Stock handling for renewals ($), PayPal recurring payments ($)
Integrations
Payment — PayPal ($)
Marketing Google Ads —
E-commerce Google Merchant Center, WooCommerce WooCommerce
Requires WordPress 6.9 7.0
Requires PHP 7.4 7.4
Tested up to 7.1 7.1
Phones home Only if you agree Only if you agree
External services ads-developers.googleblog.com, api.telegram.org, maker.ifttt.com, api.sendgrid.com, www.googleapis.com, www.gstatic.com, cloud.google.com, iamcredentials.googleapis.com, iamcredentials.universe, cloudresourcemanager.universe, api.pwnedpasswords.com api-3t.paypal.com, api-3t.sandbox.paypal.com
Shortcodes — 1
Custom tables — 1