Google for WooCommerce vs WP All Import - User Import Add-On Pro
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| Feature | Google for WooCommerce v3.10.0 · checked 23 Oct 2026 Free · ★ 2.7/5 Visit Details | WP All Import - User Import Add-On Pro v1.1.10 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 800,000+ | — |
| Last updated | October 20, 2026 | — |
| Editions | Google for WooCommerce | WP All Import - User Import Add-On Pro ($) |
| Pros | Syncs the WooCommerce product feed to Google Merchant Center; Sets up Google Ads campaigns from the store admin; Syncs coupons and shipping rates to Google | Imports users and user metadata through the WP All Import mapping screens; Can import WooCommerce customers with billing and shipping fields; Option to suppress password and new-user emails during an import |
| Cons | Needs a Google account with Merchant Center and Ads access; Only works with WooCommerce; Connects to several Google services, so setup takes time | Requires WP All Import to be installed; Updates need a vendor licence key; Only useful for bulk user or customer imports |
| More features | ||
| Other features | Product feed sync to Google Merchant Center, Google Ads account and campaign setup, Ads recommendations shown in the admin, Merchant Center policy compliance check, WooCommerce coupon sync to Google, Shipping rates sent to Google, Plugin event tracking through WooCommerce Tracks | Import users and user metadata ($), WooCommerce customer import with billing and shipping fields ($), Suppress password and new-user notification emails during import ($), Choose which shipping fields update on re-import ($) |
| Integrations | ||
| Marketing | Google Ads | — |
| E-commerce | Google Merchant Center, WooCommerce | WooCommerce ($) |
| Plugins | — | WP All Import ($), Advanced Custom Fields ($) |
| Requires WordPress | 6.9 | — |
| Requires PHP | 7.4 | — |
| Tested up to | 7.1 | — |
| Phones home | Only if you agree | No |
| External services | ads-developers.googleblog.com, api.telegram.org, maker.ifttt.com, api.sendgrid.com, www.googleapis.com, www.gstatic.com, cloud.google.com, iamcredentials.googleapis.com, iamcredentials.universe, cloudresourcemanager.universe, api.pwnedpasswords.com | — |