Google for WooCommerce vs WP All Import - WooCommerce Import Add-On Pro
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| Feature | Google for WooCommerce v3.10.0 · checked 23 Oct 2026 Free · ★ 2.7/5 Visit Details | WP All Import - WooCommerce Import Add-On Pro v4.0.6 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 800,000+ | — |
| Last updated | October 20, 2026 | — |
| Editions | Google for WooCommerce | WooCommerce Import Add-On (free edition) · WP All Import - WooCommerce Import Add-On Pro ($) |
| Pros | Syncs the WooCommerce product feed to Google Merchant Center; Sets up Google Ads campaigns from the store admin; Syncs coupons and shipping rates to Google | Imports simple, variable, grouped and external WooCommerce products; Imports orders with items, addresses, refunds and notes; Field screens follow the WooCommerce product editor layout |
| Cons | Needs a Google account with Merchant Center and Ads access; Only works with WooCommerce; Connects to several Google services, so setup takes time | Requires WP All Import and WooCommerce; Updates need a vendor licence key; Free edition does not include variable, grouped or affiliate products |
| More features | ||
| Other features | Product feed sync to Google Merchant Center, Google Ads account and campaign setup, Ads recommendations shown in the admin, Merchant Center policy compliance check, WooCommerce coupon sync to Google, Shipping rates sent to Google, Plugin event tracking through WooCommerce Tracks | Variable product and variation import ($), Grouped product import ($), WooCommerce order import with items, addresses, refunds and notes ($), Simple and variable subscription product import ($), WooCommerce Wholesale Pricing field on variations ($), Shipping zone and method import on orders ($), Sync ACF fields from the first variation to the parent ($) |
| Integrations | ||
| Marketing | Google Ads | — |
| E-commerce | Google Merchant Center, WooCommerce | WooCommerce ($) |
| Plugins | — | WooCommerce Subscriptions ($), WooCommerce Wholesale Pricing ($), Advanced Custom Fields ($), WP All Import ($) |
| Requires WordPress | 6.9 | — |
| Requires PHP | 7.4 | — |
| Tested up to | 7.1 | — |
| Phones home | Only if you agree | No |
| External services | ads-developers.googleblog.com, api.telegram.org, maker.ifttt.com, api.sendgrid.com, www.googleapis.com, www.gstatic.com, cloud.google.com, iamcredentials.googleapis.com, iamcredentials.universe, cloudresourcemanager.universe, api.pwnedpasswords.com | — |