Image Optimization - Optimize Images and Convert to WebP or AVIF vs WP-Optimize
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| Feature | Image Optimization - Optimize Images and Convert to WebP or AVIF v1.7.7 · checked 23 Oct 2026 Free + paid · ★ 1.7/5 Visit Details | WP-Optimize v4.7.0 · checked 23 Oct 2026 Free · ★ 4.8/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 1M+ | 1M+ |
| Last updated | September 22, 2026 | September 21, 2026 |
| Editions | Image Optimization · Image Optimization paid plan ($) | WP-Optimize · WP-Optimize Premium ($) |
| Pros | Converts images to WebP and AVIF on upload or in bulk; Resizing and compression from the WordPress media area | Page, browser and minified-asset caching in the free edition; Database cleanup for revisions, spam, tables and more; Image compression and WebP conversion |
| Cons | Needs an Elementor account connection before optimisation runs; Upgrade prompts and licence checks tie full use to a paid plan | Unused CSS, Google Fonts hosting and Cloudflare purge are paid; Image compression relies on the reSmush.it service; Many scheduled background jobs run on the site |
| Mentioned in our posts | — | 1 |
| More features | ||
| Other features | WebP and AVIF conversion, Optimisation through the Elementor API, Upgrade links on quota errors ($), Licence key activation ($) | Image compression through reSmush.it, WebP conversion of compressed images, Scheduled page cache preload, 404 error log with daily pruning, Gzip compression test, Spam comment review link, Unused CSS removal ($), Local hosting of Google Fonts ($) |
| Integrations | ||
| Plugins | Elementor | — |
| Other | Elementor image optimizer API | reSmush.it, checkgzipcompression.com, Cloudflare ($) |
| Requires WordPress | 6.7 | 4.9 |
| Requires PHP | 7.4 | 7.2 |
| Tested up to | 7.0 | 7.1 |
| Phones home | Only if you agree | No |
| External services | my.elementor.com, feedback-api.prod.apps.elementor.red | checkgzipcompression.com, api.resmush.it, plugins.svn.wordpress.org, teamupdraft.com |