Imagify vs reSmush.it Image Optimizer

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Feature Imagify v2.3.4 · checked 23 Oct 2026 Free + paid · ★ 4.3/5 Visit Details reSmush.it Image Optimizer v1.0.6 · checked 23 Oct 2026 Free · ★ 4.3/5 Visit Details
At a glance
Active installs 900,000+ 100,000+
Last updated September 7, 2026 August 20, 2026
Editions Imagify · Imagify paid plan ($) reSmush.it Image Optimizer
Pros Converts images to WebP and AVIF on upload or in bulk; Compatibility code for WooCommerce, Yoast SEO and some form and storage plugins Free, with no paid edition; Optimises on upload and in bulk; Quality setting and EXIF removal option
Cons Optimisation runs on the Imagify service and needs an account; Upgrade prompts appear as the free monthly quota runs down Sends image files to an external service; API calls use plain HTTP and disable SSL host checks; Relies on a third-party service being available
Mentioned in our posts 1 1
More features
Other features AVIF delivery via Apache and IIS config, Bulk optimisation of media library and custom folders, Upgrade prompts when quota runs low ($), Optional Imagify Analytics toggle Optimise images on upload, Bulk optimise from the Media Library, Image quality setting, Keep or remove EXIF data, Scheduled optimisation through cron, Optimisation status column in the Media Library, WP-CLI quality command
Integrations
Analytics Mixpanel (opt-in analytics) —
Storage Amazon S3 (WP Offload compatibility) —
E-commerce WooCommerce —
Plugins Yoast SEO, Gravity Forms —
Other Imagify API, Cloudflare Super Page Cache reSmush.it optimisation API
Requires WordPress 5.3 4.0.0
Requires PHP 7.4 7.4
Tested up to 7.1 7.1
Phones home Only if you agree No
External services cdn.mxpnl.com, app.imagify.io api.resmush.it