MailChimp for WordPress vs WPForms Zapier
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | MailChimp for WordPress v4.14.1 · checked 23 Oct 2026 Free + paid · ★ 4.8/5 Visit Details | WPForms Zapier v1.8.0 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 1M+ | — |
| Last updated | September 16, 2026 | — |
| Editions | MC4WP: Mailchimp for WordPress · Mailchimp for WordPress Premium ($) | WPForms Zapier ($) |
| Pros | Native HTML sign-up forms with full field control; Sign-up hooks for Contact Form 7, WPForms, Gravity Forms and WooCommerce; Form widget and block for placing forms; Lists refreshed daily from the Mailchimp account | Sends submissions to any Zapier webhook URL set per form; Several Zaps can be attached to one form; Field values are formatted into a single delimited string when needed |
| Cons | Form designer, logging and user sync are Premium only; Needs a Mailchimp API key connected to the site; Procaptcha bot protection loads a third-party script when enabled | Needs a Zapier account and a Zap built on the other side; Updates need a WPForms licence key; Sends submission data to a third party, so check privacy terms |
| Mentioned in our posts | 2 | — |
| More features | ||
| Other features | Sign-up forms built from native HTML, Sign-up form widget, AMP-compatible sign-up forms, Campaigns archive block, Daily Mailchimp list refresh, Background subscribe through Action Scheduler or WP-Cron | Send each submission to Zapier webhook URLs set per form ($), Connect a Zap from the WPForms builder ($), Format multi-value fields with a delimiter for Zapier ($), Zapier section in the form builder sidebar ($) |
| Integrations | ||
| Mailchimp | — | |
| E-commerce | WooCommerce, Easy Digital Downloads | — |
| Plugins | Contact Form 7, WPForms, Gravity Forms | — |
| Other | Procaptcha (Prosopo) | Zapier ($) |
| Requires WordPress | 5.3 | 5.5 |
| Requires PHP | 7.4 | 7.2 |
| Tested up to | 7.1 | — |
| Phones home | No | No |
| External services | js.prosopo.io, api.prosopo.io, api.mailchimp.com | cdn.zapier.com |
| Blocks | 2 | — |