Migrate Guru vs WP All Import Pro
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | Migrate Guru v6.72 · checked 23 Oct 2026 Free · ★ 4.9/5 Visit Details | WP All Import Pro v5.1.0 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 200,000+ | — |
| Last updated | August 28, 2026 | — |
| Editions | Migrate Guru | WP All Import · WP All Import Pro ($) |
| Pros | Guided one-click migration or clone; Handles URL rewriting and serialised data; Recovery and white-label options | Maps CSV and XML fields to posts and custom fields; Scheduled imports with a licence; Image regeneration and address geocoding |
| Cons | Site data is processed on the vendor's servers; Sends site details to the vendor on activation and deactivation; Depends on the vendor service being available | Cannot run alongside the free WP All Import plugin; Scheduled imports need a licence; Calls third-party APIs for geocoding and code checks |
| Mentioned in our posts | 1 | — |
| More features | ||
| Other features | One-click migration or clone through the vendor service, File and database transfer, Site recovery, WP-CLI commands, White-label login and plugin listing, Migration page in the WordPress admin | Scheduled imports (licensed) ($), Address geocoding field ($), Background image regeneration ($), Add-on field API ($) |
| Integrations | ||
| Plugins | Elementor | — |
| Other | Migrate Guru service | Google Maps Geocoding API ($), BairesDev PHP code checker API ($) |
| Requires WordPress | 4.0 | — |
| Requires PHP | 7.0 | 7.4 |
| Tested up to | 7.1 | — |
| Phones home | Yes | No |
| External services | mg.blogvault.net, fonts.googleapis.com | scheduling.wpallimport.com, maps.googleapis.com, www.bairesdev.com, wpai-frontend-layer.vercel.app |
| Custom tables | — | 8 |