Rethink vs Lasso Lite
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | Rethink v1.2.8 · checked 23 Oct 2026 Free + paid · ★ 3.0/5 Visit Details | Lasso Lite v161 · checked 23 Oct 2026 Free + paid · ★ 3.1/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 100+ | 4,000+ |
| Last updated | August 19, 2019 | October 21, 2026 |
| Editions | Rethink · Rethink Pro ($) | Lasso Lite · Lasso Pro ($) |
| Pros | Free review-style layout with six widget areas; Main menu with a mobile menu script; Customizer general and social icon settings | Cloaked short links on your own domain; Product displays with a block or shortcode; Imports links from other link plugins |
| Cons | Rating and affiliate-link fields in the marketing copy are not in the free code; Admin newsletter prompt sends the admin email to a third party when accepted | Auto-monetising Amazon links needs the paid Pro plan; Usage analytics are on by default in the admin; Amazon product details need your own Amazon credentials |
| Mentioned in our posts | 1 | — |
| More features | ||
| Other features | Review-style post and home layout with thumbnails, Six widget areas, Main menu location, Superfish drop-down menu and mobile menu scripts, General settings in the Customizer, Social icon settings in the Customizer, Custom background, Pro upgrade and demo links on the Themes admin page ($) | Cloaked short links on your own site, Basic click counts per link, Product display via [lasso] shortcode, Elementor widget for the Lasso shortcode, Import existing links from other plugins, Groups for organising links, Amazon product details via your own credentials, Upgrade to Pro prompts and licence check ($) |
| Integrations | ||
| Marketing | MailGet (formget.com) | — |
| Analytics | — | PostHog |
| E-commerce | — | Amazon Creators API |
| Plugins | — | Elementor |
| Other | Google Fonts | Sentry |
| Requires WordPress | — | 5.1 |
| Requires PHP | — | 7.2 |
| Tested up to | — | 7.1 |
| Phones home | Only if you agree | Yes |
| External services | www.formget.com, fonts.googleapis.com, code.jquery.com | creatorsapi.amazon, ph.getlasso.co, getlasso.co, app.getlasso.co, o51581.ingest.sentry.io, creatorsapi.auth.us-east-1.amazoncognito.com |
| Shortcodes | — | 1 |