Advanced Coupons vs GTM4WP - Google Tag Manager for WordPress
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | Advanced Coupons v4.7.6.1 · checked 23 Oct 2026 Free + paid · ★ 4.4/5 Visit Details | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details |
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| At a glance | ||
| Active installs | 20,000+ | 700,000+ |
| Last updated | October 20, 2026 | October 12, 2026 |
| Editions | Advanced Coupons for WooCommerce Free · Advanced Coupons for WooCommerce Premium ($) | GTM4WP - Google Tag Manager for WordPress |
| Pros | BOGO deals, URL coupons and role restrictions in the free version; Store credit and coupon templates included | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in |
| Cons | Upgrade prompts for the Premium add-on; Usage tracking is opt-in but sends data to the vendor when switched on | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account |
| Mentioned in our posts | 1 | — |
| More features | ||
| Other features | Buy-one-get-one deals, Coupons applied through a URL, Store credit checkout, Coupon restrictions by user role, Ready-made coupon templates, Send a coupon to a customer by email, Blocks and shortcodes for coupon display | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support |
| Integrations | ||
| Payment | PayPal Payments, WooCommerce Payments | — |
| Analytics | — | Google Tag Manager |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | WPML, WooCommerce Subscriptions, FunnelKit, Elementor, Wholesale Suite, WOOCS, PushEngage, SaveTo Wishlist, Speed Optimizer | Contact Form 7, Polylang, WPML |
| Other | TaxJar | — |
| Requires WordPress | 5.9 | 6.3 |
| Requires PHP | 5.6 | 8.0 |
| Tested up to | 7.1.3 | 7.1 |
| Phones home | Only if you agree | No |
| External services | advancedcouponsplugin.com, campaigns.advancedcouponsplugin.com, usg.rymeraplugins.com | www.googletagmanager.com |
| Blocks | 3 | — |
| Shortcodes | 5 | — |