Advanced Woo Search vs GTM4WP - Google Tag Manager for WordPress
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | Advanced Woo Search v3.73 · checked 23 Oct 2026 Free + paid · ★ 4.8/5 Visit Details | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details |
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| At a glance | ||
| Active installs | 70,000+ | 700,000+ |
| Last updated | October 20, 2026 | October 12, 2026 |
| Editions | Advanced Woo Search · Advanced Woo Search PRO ($) | GTM4WP - Google Tag Manager for WordPress |
| Pros | Live AJAX search across product fields with a dedicated index table; Gutenberg blocks, a widget and an Elementor widget for placing the form; Did-you-mean suggestions and search terms display | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in |
| Cons | The readme lists several search sources and layouts as PRO-only; Index rebuilds run as background jobs, which need cron to run on time | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account |
| Mentioned in our posts | 1 | — |
| More features | ||
| Other features | AJAX live search results, Background search index table kept in sync with products, Search results page replacement, Did-you-mean and similar-term suggestions, Gutenberg search blocks, Elementor search widget, WP-CLI command to rebuild the index | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support |
| Integrations | ||
| Analytics | — | Google Tag Manager |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Elementor, Divi, Beaver Builder, WPML | Contact Form 7, Polylang, WPML |
| Requires WordPress | 4.0 | 6.3 |
| Requires PHP | 7.0 | 8.0 |
| Tested up to | 7.1 | 7.1 |
| Phones home | No | No |
| External services | — | www.googletagmanager.com |
| Blocks | 3 | — |
| Shortcodes | 6 | — |