AffiliateWP - Affiliate Product Rates vs GTM4WP - Google Tag Manager for WordPress
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| Feature | AffiliateWP - Affiliate Product Rates v1.2.2 · checked 23 Oct 2026 Free · ★ 3.0/5 Visit Details | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 1,000+ | 700,000+ |
| Last updated | October 21, 2026 | October 12, 2026 |
| Editions | AffiliateWP - Affiliate Product Rates | GTM4WP - Google Tag Manager for WordPress |
| Pros | Per-affiliate rates for individual products; Works with WooCommerce and Easy Digital Downloads orders; Rates edited directly on the affiliate admin screen | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in |
| Cons | Requires the AffiliateWP core plugin; Only WooCommerce and Easy Digital Downloads orders are covered | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account |
| More features | ||
| Other features | Per-affiliate product referral rates, Referral amount recalculated per product, Rates table on the affiliate admin screen, Product list for choosing rates | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support |
| Integrations | ||
| Analytics | — | Google Tag Manager |
| E-commerce | WooCommerce, Easy Digital Downloads | WooCommerce |
| Plugins | — | Contact Form 7, Polylang, WPML |
| Requires WordPress | 5.2 | 6.3 |
| Requires PHP | 7.4 | 8.0 |
| Tested up to | 7.1 | 7.1 |
| Phones home | No | No |
| External services | — | www.googletagmanager.com |