Analytify vs GA Google Analytics

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Feature Analytify v9.1.2 · checked 23 Oct 2026 Free + paid · ★ 4.7/5 Visit Details GA Google Analytics v20260810 · checked 23 Oct 2026 Free + paid · ★ 4.9/5 Visit Details
At a glance
Active installs 20,000+ 400,000+
Last updated September 25, 2026 August 10, 2026
Editions Analytify · Analytify Pro ($) GA Google Analytics · GA Google Analytics Pro ($)
Pros Core GA4 stats and page-level views in the WordPress dashboard; Search Console queries next to analytics data; GDPR consent mode and CookieYes or Cookie Notice support Simple GA4 tag setup from the settings screen; Option to anonymise visitor IP addresses; Choice of header, footer or admin placement for the tag
Cons Needs a Google account and Google API access; Advanced tracking and add-ons need Pro; Vendor telemetry is opt-in, but one activation log is sent even when the opt-in is skipped Rejects Google Tag Manager (GTM-) IDs; Still includes the older Universal Analytics script path; Advanced features are sold in a separate Pro version
Mentioned in our posts 1 1
More features
Other features Core GA4 stats dashboard, Search Console keyword stats, GDPR and Google Consent Mode v2, Pro add-ons page and advanced tracking ($) Google Analytics 4 global site tag, Legacy Universal Analytics script, Anonymise visitor IP addresses, Tag placement in header, footer or admin, Custom code added alongside the tag
Integrations
Analytics Google Analytics, Google Search Console Google Analytics
Other CookieYes —
Requires WordPress 4.0 4.7
Requires PHP — 5.6.20
Tested up to 7.0 7.1
Phones home Only if you agree No
External services app.telemetry.wpbrigade.com, api.iplocation.net, www.googleapis.com, accounts.google.com, oauth2.googleapis.com, analyticsadmin.googleapis.com, analytify.io, www.google-analytics.com, www.googletagmanager.com —
Shortcodes 2 —