Astra vs Microsoft Clarity
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | Astra v4.14.1 · checked 23 Oct 2026 Free + paid · ★ 4.9/5 Visit Details | Microsoft Clarity v0.10.37 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 1M+ | 200,000+ |
| Last updated | October 15, 2026 | October 23, 2026 |
| Editions | Astra · Astra Pro ($) | Microsoft Clarity |
| Pros | Header and footer builder with schema markup; Compatibility layers for WooCommerce, Elementor, LearnDash and Yoast SEO; Lightweight front end and RTL and translation support | Free session recordings and heatmaps; Server-side event collection in addition to the script; Works with WooCommerce orders and products |
| Cons | Astra Pro add-on and premium modules are sold separately; Free theme shows Pro upgrade notices in the admin; Optional usage tracking asks for consent first | Session data is stored by Microsoft in its dashboard; Brand Agents send store data to Microsoft-hosted services once connected; Some features are marked experimental |
| Mentioned in our posts | 1 | — |
| More features | ||
| Other features | Header and footer builder, Schema.org markup, WooCommerce compatibility layer, Elementor compatibility layer, LearnDash compatibility layer, Google Fonts in the typography options, Pro upgrade notices | Clarity tracking script in the site head, Server-side event collection to Clarity, Brand Agents script on the front end, Brand Agents connect endpoint, WooCommerce order and product webhooks, Experimental Brand Agents features, off by default |
| Integrations | ||
| CRM | — | HubSpot |
| Analytics | — | Microsoft Clarity |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Elementor, LearnDash, Yoast SEO | Yoast SEO |
| Other | Google Fonts | — |
| Requires WordPress | 5.3 | 4.0 |
| Requires PHP | 5.3 | — |
| Tested up to | 7.1 | 7.0 |
| Phones home | Only if you agree | No |
| External services | fonts.googleapis.com, api.ipify.org | ai.clarity.ms, clarity.azure-api.net |