Product Feed Manager for WooCommerce vs GTM4WP - Google Tag Manager for WordPress
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| Feature | Product Feed Manager for WooCommerce v7.14.1 · checked 23 Oct 2026 Free + paid · ★ 4.8/5 Visit Details | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 10,000+ | 700,000+ |
| Last updated | October 22, 2026 | October 12, 2026 |
| Editions | Product Feed Manager for WooCommerce · WooCommerce Product Feed Manager Pro ($) | GTM4WP - Google Tag Manager for WordPress |
| Pros | Feeds for many shopping channels from one setup; Google Merchant Center sync and category mapping | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in |
| Cons | Several merchants and features need the paid Pro add-on; Large plugin with many feature paths to configure | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account |
| More features | ||
| Other features | Generates product feeds by channel, Google Merchant Center product sync, Setup wizard with merchant list, Pro-only merchants gated by a premium filter ($), Opt-in usage tracking preference | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support |
| Integrations | ||
| CRM | Rex Theme contact webhook | — |
| Analytics | Linno telemetry service, Appsero Insights | Google Tag Manager |
| E-commerce | Google Merchant Center | WooCommerce |
| Plugins | — | Contact Form 7, Polylang, WPML |
| Requires WordPress | 6.7 | 6.3 |
| Requires PHP | 7.4 | 8.0 |
| Tested up to | 7.1 | 7.1 |
| Phones home | Only if you agree | No |
| External services | rextheme.com, icanhazip.com, analytics.linno.io, merchantapi.googleapis.com, oauth2.googleapis.com | www.googletagmanager.com |