GTM4WP - Google Tag Manager for WordPress vs Email Previewer for WooCommerce
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| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | Email Previewer for WooCommerce v2.6.0 · checked 23 Oct 2026 Free Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | — |
| Last updated | October 12, 2026 | — |
| Editions | GTM4WP - Google Tag Manager for WordPress | Email Previewer for WooCommerce |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Works from the existing WooCommerce email settings screen; Sends a test email to the site admin address; Adds preview support for several WooCommerce extensions |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Previews use sample data, not a real order; Extension emails only appear where a compatibility hook exists |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Preview WooCommerce emails from the email settings, Send a test email to the admin address, Editable sample data inputs per email, Extension compatibility hooks for other plugins |
| Integrations | ||
| Payment | — | Stripe for WooCommerce |
| Analytics | Google Tag Manager | — |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Contact Form 7, Polylang, WPML | WooCommerce Subscriptions, WooCommerce Memberships, WooCommerce Bookings |
| Requires WordPress | 6.3 | 4.6.0 |
| Requires PHP | 8.0 | 7.2.0 |
| Tested up to | 7.1 | 6.7.1 |
| Phones home | No | No |
| External services | www.googletagmanager.com | — |