GTM4WP - Google Tag Manager for WordPress vs VerifyPass
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | VerifyPass v5.0.2 · checked 23 Oct 2026 Free · ★ 5.0/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | 200+ |
| Last updated | October 12, 2026 | August 17, 2026 |
| Editions | GTM4WP - Google Tag Manager for WordPress | VerifyPass |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Creates a single-use coupon for each verified customer; Creates the discount page automatically |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Needs a VerifyPass account and API key; Callback endpoint is public and protected only by the API key header |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Single-use coupon codes, Automatic discount page creation, Excluded product categories on coupons, Product category list for widget setup |
| Integrations | ||
| Analytics | Google Tag Manager | — |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Contact Form 7, Polylang, WPML | — |
| Other | — | VerifyPass service |
| Requires WordPress | 6.3 | 3.0.1 |
| Requires PHP | 8.0 | — |
| Tested up to | 7.1 | 7.1 |
| Phones home | No | No |
| External services | www.googletagmanager.com | — |