GTM4WP - Google Tag Manager for WordPress vs Orchid Store
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | Orchid Store v1.5.17 · checked 23 Oct 2026 Free · ★ 5.0/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | 5,000+ |
| Last updated | October 12, 2026 | July 16, 2026 |
| Editions | GTM4WP - Google Tag Manager for WordPress | Orchid Store · Orchid Store Pro ($) |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Free WooCommerce store theme with live Customizer tuning; Product widgets, filters and featured category widgets; Wishlist, compare and quick-view button support for common plugins |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Built around WooCommerce, so it suits shops rather than other sites; A paid Pro edition is promoted in the Customizer |
| Mentioned in our posts | — | 1 |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | WooCommerce product, filter and featured category widgets, Banner, post, advertisement, services and about widgets, Product gallery zoom toggle, Cart count updates via AJAX fragments, Wishlist button for YITH and Addonify wishlists, Quick view button for YITH and Addonify, Compare button for Addonify Compare Products, Layout and style options in the live Customizer, Recommended plugin installer (TGMPA) |
| Integrations | ||
| Analytics | Google Tag Manager | — |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Contact Form 7, Polylang, WPML | Elementor, YITH WooCommerce Wishlist, Addonify WooCommerce Wishlist, Addonify Compare Products For WooCommerce |
| Other | — | Google Fonts |
| Requires WordPress | 6.3 | 6.4 |
| Requires PHP | 8.0 | 7.4 |
| Tested up to | 7.1 | 7.0.1 |
| Phones home | No | Only if you agree |
| External services | www.googletagmanager.com | fonts.googleapis.com, udp.creamcode.org |