GTM4WP - Google Tag Manager for WordPress vs Site Reviews
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| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | Site Reviews v8.3.5 · checked 23 Oct 2026 Free · ★ 4.9/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | 60,000+ |
| Last updated | October 12, 2026 | October 13, 2026 |
| Editions | GTM4WP - Google Tag Manager for WordPress | Site Reviews · Site Reviews add-ons ($) |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Reviews assignable to posts, pages, users and products; Shortcodes, blocks and page builder elements; Spam filters including captcha and blacklist options |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Premium add-ons are licensed separately from Nifty Plugins; Captcha and Akismet options call outside services; Many settings and shortcode options to learn |
| Mentioned in our posts | — | 2 |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Review, reviews, form and summary shortcodes, Gutenberg blocks for reviews and forms, Blacklist for words, IPs and emails, CSV import of third-party reviews, JSON-LD rating schema, Discord and Slack notifications for new reviews, Captcha options on the review form, Reviewer location lookup, Add-on licence and updates from Nifty Plugins ($) |
| Integrations | ||
| Analytics | Google Tag Manager | — |
| E-commerce | WooCommerce | WooCommerce, SureCart |
| Plugins | Contact Form 7, Polylang, WPML | Divi, Elementor, Yoast SEO, WPForms |
| Other | — | Akismet, Slack, Discord, Cloudflare Turnstile, Google reCAPTCHA, hCaptcha, Gravatar, ip-api.com |
| Requires WordPress | 6.3 | 6.8 |
| Requires PHP | 8.0 | 8.1.2 |
| Tested up to | 7.1 | 7.1 |
| Phones home | No | Only if you agree |
| External services | www.googletagmanager.com | niftyplugins.com, api.site-reviews.com, ip-api.com, api.wordpress.org, secure.gravatar.com, api.friendlycaptcha.com, global.frcapi.com, www.google.com, api.prosopo.io, hcaptcha.com, challenges.cloudflare.com |
| Blocks | — | 6 |
| Shortcodes | — | 5 |