GTM4WP - Google Tag Manager for WordPress vs WooCommerce AJAX Cart
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| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | WooCommerce AJAX Cart v1.3.28 · checked 23 Oct 2026 Free + paid · ★ 4.4/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | 5,000+ |
| Last updated | October 12, 2026 | October 20, 2026 |
| Editions | GTM4WP - Google Tag Manager for WordPress | WooCommerce AJAX Cart · WooCommerce AJAX Cart Premium ($) |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Cart totals update when a quantity changes, without a page reload; Optional plus and minus buttons and dropdown quantity; Confirmation before a zero quantity removes an item |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Free version covers the cart page only; AJAX add-to-cart and shop-page quantity sync are premium; Header says it was last tested up to WooCommerce 6.7.0 |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Cart updates on quantity change without reload, Plus and minus quantity buttons, Quantity shown as a dropdown, Confirmation before removing an item by zero quantity, Adjustable AJAX refresh delay |
| Integrations | ||
| Analytics | Google Tag Manager | — |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Contact Form 7, Polylang, WPML | — |
| Requires WordPress | 6.3 | 5.0 |
| Requires PHP | 8.0 | — |
| Tested up to | 7.1 | 6.0.1 |
| Phones home | No | No |
| External services | www.googletagmanager.com | — |