GTM4WP - Google Tag Manager for WordPress vs WooCommerce Back In Stock Notifications
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| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | WooCommerce Back In Stock Notifications v3.3.5 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | — |
| Last updated | October 12, 2026 | — |
| Editions | GTM4WP - Google Tag Manager for WordPress | WooCommerce Back In Stock Notifications ($) |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Sign-up form on simple and variable product pages; Confirmation and notification emails for each sign-up; Admin dashboard, activity log and CSV export |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Paid Woo.com extension; the code has no free edition; Notifications depend on WooCommerce stock status changes; Some compatibility modules need the matching Woo.com plugin |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Sign-up form on product and variation pages ($), Sign-up prompt on shop and category listings ($), Sends notifications on stock status changes ($), Confirmation and notification emails ($), Sign-ups listed in My Account ($), Admin dashboard and activity log ($), CSV export of sign-ups ($), REST API controller for sign-ups ($), WP-CLI update command ($) |
| Integrations | ||
| Analytics | Google Tag Manager | — |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Contact Form 7, Polylang, WPML | WooCommerce Product Bundles ($), WooCommerce Pre-Orders ($), WooCommerce Subscriptions ($) |
| Requires WordPress | 6.3 | 6.2 |
| Requires PHP | 8.0 | 7.4 |
| Tested up to | 7.1 | 7.0 |
| Phones home | No | No |
| External services | www.googletagmanager.com | — |
| Custom tables | — | 3 |