GTM4WP - Google Tag Manager for WordPress vs WooCommerce Bookings
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | WooCommerce Bookings v2.2.9 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | — |
| Last updated | October 12, 2026 | — |
| Editions | GTM4WP - Google Tag Manager for WordPress | WooCommerce Bookings ($) |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Date, time and month pickers for bookable products; Google Calendar sync and ICS calendar export; Booking emails, reminders and a reports dashboard |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Paid Woo.com extension; the code has no free edition; Google Calendar sync relies on the WooCommerce.com connection service; Rules, people and resources are configured per product |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Bookable product type ($), Booking form on product pages ($), Date, time and month pickers ($), Availability rules and global availability ($), Person types and bookable resources ($), Google Calendar sync of bookings ($), ICS calendar export ($), Booking confirmation and reminder emails ($), Deposits and partial payment handling ($), Booking cost calculation ($), REST API for bookings ($), Booking reports dashboard ($) |
| Integrations | ||
| Analytics | Google Tag Manager | — |
| E-commerce | WooCommerce | WooCommerce ($) |
| Plugins | Contact Form 7, Polylang, WPML | WooCommerce.com connection service ($) |
| Other | — | Google Calendar ($) |
| Requires WordPress | 6.3 | 6.6 |
| Requires PHP | 8.0 | 7.4 |
| Tested up to | 7.1 | 6.8 |
| Phones home | No | Only if you agree |
| External services | www.googletagmanager.com | api.woocommerce.com, www.googleapis.com |
| Custom tables | — | 3 |