GTM4WP - Google Tag Manager for WordPress vs Cart Reports for WooCommerce
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| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | Cart Reports for WooCommerce v1.5.0 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | — |
| Last updated | October 12, 2026 | — |
| Editions | GTM4WP - Google Tag Manager for WordPress | Cart Reports for WooCommerce ($) |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Open, abandoned and converted cart reports; Dashboard widgets and WooCommerce report pages; Excludes chosen user roles from tracking |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Paid Woo.com extension; the code has no free edition; Guest cart tracking depends on cookies; Admin pages load scripts and styles from unpkg and Google CDNs |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Records carts when they change or convert ($), Tracks guest carts from cookies ($), Carts by date and by product reports ($), Dashboard widgets for cart status ($), Cart detail screen with items and actions ($), Clear carts by timestamp ($), Excluded user roles from tracking ($) |
| Integrations | ||
| Analytics | Google Tag Manager | — |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Contact Form 7, Polylang, WPML | — |
| Other | — | unpkg CDN libraries |
| Requires WordPress | 6.3 | 4.0 |
| Requires PHP | 8.0 | 7.4 |
| Tested up to | 7.1 | 10.2.2 |
| Phones home | No | No |
| External services | www.googletagmanager.com | unpkg.com, ajax.googleapis.com |