GTM4WP - Google Tag Manager for WordPress vs WooCommerce Conditional Shipping and Payments
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| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | WooCommerce Conditional Shipping and Payments v3.1.5 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | — |
| Last updated | October 12, 2026 | — |
| Editions | GTM4WP - Google Tag Manager for WordPress | WooCommerce Conditional Shipping and Payments ($) |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Hide shipping methods, payment gateways or countries with rules; Conditions cover cart, customer, shipping and order data; Compatibility modules for Subscriptions, Gift Cards and several gateways |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Paid WooCommerce.com extension, not free; Needs WooCommerce 10.6 or newer; Rules are set up one by one, so larger rule sets take time |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Conditional rules on cart, customer and order data ($), Exclude shipping methods by rule ($), Exclude payment gateways by rule ($), Exclude shipping countries and states by rule ($), Checkout and cart validation against rules ($), WooCommerce Subscriptions compatibility ($), WooCommerce Gift Cards compatibility ($), Debugger for rule checks ($) |
| Integrations | ||
| Payment | — | Stripe ($), WooCommerce Payments ($), PayPal Express Checkout ($), PayPal Payments ($), Klarna ($) |
| Analytics | Google Tag Manager | — |
| E-commerce | WooCommerce | WooCommerce ($) |
| Plugins | Contact Form 7, Polylang, WPML | WooCommerce Subscriptions ($), WooCommerce Gift Cards ($) |
| Requires WordPress | 6.3 | 6.8 |
| Requires PHP | 8.0 | 7.4 |
| Tested up to | 7.1 | 7.0 |
| Phones home | No | Only if you agree |
| External services | www.googletagmanager.com | — |