GTM4WP - Google Tag Manager for WordPress vs WooCommerce Coupon Restrictions
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| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | WooCommerce Coupon Restrictions v2.4.0 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | — |
| Last updated | October 12, 2026 | — |
| Editions | GTM4WP - Google Tag Manager for WordPress | WooCommerce Coupon Restrictions ($) |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Coupon rules for new customers, roles, countries, states and postcodes; Enhanced usage limits counted from earlier orders; Checks run at cart, classic checkout and block checkout |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Paid WooCommerce.com extension, not free; Enhanced usage limits must be set when the coupon is first created; Usage records live in a separate database table |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Coupon limited to new customers ($), Coupon limited to user roles ($), Coupon limited to countries, states or postcodes ($), Enhanced usage limits across past orders ($), Usage record updated when an order is cancelled ($), Validation for block checkout orders ($), WP-CLI command to refresh enhanced usage data ($) |
| Integrations | ||
| Analytics | Google Tag Manager | — |
| E-commerce | WooCommerce | WooCommerce ($) |
| Plugins | Contact Form 7, Polylang, WPML | — |
| Other | — | WP-CLI ($) |
| Requires WordPress | 6.3 | 6.3 |
| Requires PHP | 8.0 | 8.0 |
| Tested up to | 7.1 | 6.9 |
| Phones home | No | No |
| External services | www.googletagmanager.com | — |
| Custom tables | — | 1 |