GTM4WP - Google Tag Manager for WordPress vs WooCommerce Customer/Order/Coupon Export
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| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | WooCommerce Customer/Order/Coupon Export v5.6.1 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | — |
| Last updated | October 12, 2026 | — |
| Editions | GTM4WP - Google Tag Manager for WordPress | WooCommerce Customer/Order/Coupon Export ($) |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Customers, orders and coupons exported as CSV or XML; Scheduled exports delivered by email, FTP, SFTP or HTTP POST; Custom column formats for matching another system |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Paid WooCommerce.com extension, not free; Scheduled delivery needs remote server details entered first; Fetches WooCommerce version information from api.wordpress.org |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Customer, order and coupon CSV exports ($), XML exports ($), Custom column formats ($), Scheduled automated exports ($), Export each order at checkout ($), Delivery by email ($), Delivery by FTP or SFTP ($), Delivery by HTTP POST ($), Manual export from the admin ($), Records who exported an order ($) |
| Integrations | ||
| Marketing | — | Jilt Promotions ($) |
| Analytics | Google Tag Manager | — |
| Storage | — | SFTP and FTP servers ($) |
| E-commerce | WooCommerce | WooCommerce ($) |
| Plugins | Contact Form 7, Polylang, WPML | — |
| Other | — | HTTP POST endpoints ($) |
| Requires WordPress | 6.3 | 5.6 |
| Requires PHP | 8.0 | 7.4 |
| Tested up to | 7.1 | 7.0.3 |
| Phones home | No | No |
| External services | www.googletagmanager.com | api.wordpress.org |