GTM4WP - Google Tag Manager for WordPress vs DOMINATION! Let WooCommerce take control of your dashboard
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| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | DOMINATION! Let WooCommerce take control of your dashboard v1.2.0 · checked 23 Oct 2026 Free · ★ 5.0/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | 400+ |
| Last updated | October 12, 2026 | August 10, 2020 |
| Editions | GTM4WP - Google Tag Manager for WordPress | DOMINATION! Let WooCommerce take control of your dashboard |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Orders, Reports and Customers menus placed near the top of the admin; Admin bar buttons for adding new WooCommerce items; Small code base with no settings screen to learn |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Last tested with WooCommerce 4.4; Removes and re-adds the default Reports menu entry; No settings screen, so the menu layout cannot be changed |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Orders menu moved to the top level, Reports menu moved to the top level, Customers menu added at the top level, WooCommerce items moved in the menu order, New-item buttons in the admin bar, Highlights the WooCommerce menu on its screens |
| Integrations | ||
| Analytics | Google Tag Manager | — |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Contact Form 7, Polylang, WPML | — |
| Requires WordPress | 6.3 | 4.0 |
| Requires PHP | 8.0 | — |
| Tested up to | 7.1 | 5.5 |
| Phones home | No | No |
| External services | www.googletagmanager.com | — |