GTM4WP - Google Tag Manager for WordPress vs Invoices for WooCommerce
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| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | Invoices for WooCommerce v3.2.1 · checked 23 Oct 2026 Free + paid · ★ 4.7/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | 10,000+ |
| Last updated | October 12, 2026 | February 8, 2025 |
| Editions | GTM4WP - Google Tag Manager for WordPress | Invoices for WooCommerce · Invoices for WooCommerce Premium ($) |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Attaches invoices to chosen WooCommerce emails; Manual invoice creation and download from the order screen; Customers can download invoices from My Account |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Bulk actions, credit notes and reminders are Premium-only; Cloud storage needs a sign-up with a third-party service |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Invoice PDF attached to chosen WooCommerce emails, Invoice meta box on the order screen, Manually create or delete an invoice from the order list, Admin download of invoice PDFs, bewpi-download-invoice shortcode for a download link, Packing slip view, Premium upgrade links and feature list ($) |
| Integrations | ||
| Analytics | Google Tag Manager | — |
| Storage | — | Email It In (cloud storage) |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Contact Form 7, Polylang, WPML | — |
| Requires WordPress | 6.3 | — |
| Requires PHP | 8.0 | 7.4 |
| Tested up to | 7.1 | 6.7 |
| Phones home | No | No |
| External services | www.googletagmanager.com | — |
| Shortcodes | — | 1 |