GTM4WP - Google Tag Manager for WordPress vs Custom Product Tabs for WooCommerce
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| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | Custom Product Tabs for WooCommerce v1.8.6 · checked 23 Oct 2026 Free + paid · ★ 4.4/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | 80,000+ |
| Last updated | October 12, 2026 | April 12, 2025 |
| Editions | GTM4WP - Google Tag Manager for WordPress | Custom Product Tabs for WooCommerce · Custom Product Tabs Pro ($) |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Free; tabs are managed in the product editor; Saved tabs can be reused across products; Tab content supports shortcodes; Tabs are copied when a product is duplicated |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Does nothing unless WooCommerce is active; Advanced features are only in the paid Pro version; Readme says WPML compatible; no WPML code found |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | Custom tabs added per product, Saved tabs reused across products, Shortcodes run in tab content, Tabs copied when a product is duplicated, Reorder and remove tabs with arrow buttons, WooCommerce HPOS compatibility declared |
| Integrations | ||
| Analytics | Google Tag Manager | — |
| Social | — | X (Twitter) tweet button |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Contact Form 7, Polylang, WPML | — |
| Requires WordPress | 6.3 | 3.8 |
| Requires PHP | 8.0 | 7.4 |
| Tested up to | 7.1 | 6.7 |
| Phones home | No | No |
| External services | www.googletagmanager.com | platform.twitter.com |