GTM4WP - Google Tag Manager for WordPress vs YITH WooCommerce Ajax Product Filter
Compare WordPress plugins and tools side by side. Pick products with “Compare” in the software directory.
| Feature | GTM4WP - Google Tag Manager for WordPress v2.0.6 · checked 23 Oct 2026 Free · ★ 4.5/5 Visit Details | YITH WooCommerce Ajax Product Filter v5.24.0 · checked 23 Oct 2026 Free + paid · ★ 3.5/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 700,000+ | 70,000+ |
| Last updated | October 12, 2026 | October 1, 2026 |
| Editions | GTM4WP - Google Tag Manager for WordPress | YITH WooCommerce Ajax Product Filter · YITH WooCommerce Ajax Product Filter Premium ($) |
| Pros | Places GTM containers without editing theme files; Data layer for WooCommerce, forms and media events; Consent mode and a tag blocklist are built in | Free, with AJAX filtering on taxonomy terms; Filters placed by widget, shortcode or Elementor widget; Saved filter presets; Works with YITH colour and label variations |
| Cons | Tags, triggers and consent rules must be set up in Google Tag Manager; Tracking setup is complex and needs a tag manager account | Requires WooCommerce; Premium tab and upgrade notes promote the paid version; Only the taxonomy filter type is supported in this free code |
| More features | ||
| Other features | GTM container snippets in head and body, Multiple containers, Page variables in the data layer, Google Consent Mode, Tag blocklist for pages and elements, WooCommerce event tracking in the data layer, Contact Form 7 tracking, Media (video and audio) events, User events in the data layer, Visitor data module, AMP support | AJAX filtering without a full page reload, Filters on taxonomy terms, Saved filter presets, Navigation widget with term links and counts, Filters widget, Filters shortcode, Elementor filters widget, Cached filter results |
| Integrations | ||
| Analytics | Google Tag Manager | — |
| E-commerce | WooCommerce | WooCommerce |
| Plugins | Contact Form 7, Polylang, WPML | WPML, Elementor, YITH WooCommerce Colors and Labels Variations |
| Requires WordPress | 6.3 | 6.9 |
| Requires PHP | 8.0 | 8.0 |
| Tested up to | 7.1 | 7.1 |
| Phones home | No | No |
| External services | www.googletagmanager.com | support.yithemes.com, yithemes.com |