Google for WooCommerce vs Login & Shop as Customer for WooCommerce
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| Feature | Google for WooCommerce v3.10.0 · checked 23 Oct 2026 Free · ★ 2.7/5 Visit Details | Login & Shop as Customer for WooCommerce v1.2.0 · checked 23 Oct 2026 Paid Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 800,000+ | — |
| Last updated | October 20, 2026 | — |
| Editions | Google for WooCommerce | Login & Shop as Customer for WooCommerce ($) |
| Pros | Syncs the WooCommerce product feed to Google Merchant Center; Sets up Google Ads campaigns from the store admin; Syncs coupons and shipping rates to Google | Switch to a customer account from the admin bar; Customer search picker in the switch dialog; Each switch logged with login and logout times; Login History list in the admin |
| Cons | Needs a Google account with Merchant Center and Ads access; Only works with WooCommerce; Connects to several Google services, so setup takes time | Paid product sold through WooCommerce.com; Requires WooCommerce to be active; Login History grows as a custom post type |
| More features | ||
| Other features | Product feed sync to Google Merchant Center, Google Ads account and campaign setup, Ads recommendations shown in the admin, Merchant Center policy compliance check, WooCommerce coupon sync to Google, Shipping rates sent to Google, Plugin event tracking through WooCommerce Tracks | Switch to customer from the admin bar ($), Customer search in the switch dialog ($), Login History custom post type ($), Logout time recorded on logout ($), Front-end bar showing the switched session ($) |
| Integrations | ||
| Marketing | Google Ads | — |
| E-commerce | Google Merchant Center, WooCommerce | WooCommerce ($) |
| Requires WordPress | 6.9 | — |
| Requires PHP | 7.4 | — |
| Tested up to | 7.1 | — |
| Phones home | Only if you agree | No |
| External services | ads-developers.googleblog.com, api.telegram.org, maker.ifttt.com, api.sendgrid.com, www.googleapis.com, www.gstatic.com, cloud.google.com, iamcredentials.googleapis.com, iamcredentials.universe, cloudresourcemanager.universe, api.pwnedpasswords.com | — |