Google Analytics for WooCommerce vs WooCommerce PayPal Payments
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| Feature | Google Analytics for WooCommerce v2.4.4 · checked 23 Oct 2026 Free · ★ 2.8/5 Visit Details | WooCommerce PayPal Payments v4.2.0 · checked 23 Oct 2026 Free · ★ 2.9/5 Visit Details |
|---|---|---|
| At a glance | ||
| Active installs | 100,000+ | 800,000+ |
| Last updated | October 20, 2026 | October 21, 2026 |
| Editions | Google Analytics for WooCommerce | WooCommerce PayPal Payments |
| Pros | Sends purchase and checkout events to GA4 with no code; Optional enhanced e-commerce events and 404 tracking; Respects the WP Consent API | Official PayPal gateway with smart buttons on product and checkout pages; Pay Later, card fields and Apple Pay or Google Pay wallets; Subscriptions, saved payment methods and ShipStation order tracking |
| Cons | Built on classic WooCommerce hooks, which custom checkouts may skip; Only the events in its mapping are sent; Needs a GA4 property and e-commerce reporting set up in Google Analytics | Available payment methods depend on PayPal account and country eligibility; Many modules are switched on in settings, so the setup has several steps |
| More features | ||
| Other features | gtag.js tracker loaded on store pages, Purchase, add-to-cart and checkout events mapped to WooCommerce hooks, Enhanced e-commerce remove-from-cart events, Enhanced e-commerce product impression and click events, Optional tracking of 404 pages, Captures add-to-cart, including AJAX and redirect flows, WP Consent API registration, utm_nooverride parameter for Google Ads referrals | PayPal smart buttons on product, mini-cart and checkout, Pay Later messages on product, cart and checkout blocks, Apple Pay gateway, Google Pay gateway, Card fields module, Pay upon invoice alternative payment method, PayPal subscriptions and renewals, Saved payment methods, Fraud protection module, Order tracking through the ShipStation plugin |
| Integrations | ||
| Payment | — | PayPal, Apple Pay, Google Pay |
| Analytics | Google Analytics | — |
| Plugins | WP Consent API | ShipStation |
| Requires WordPress | 7.0 | 6.5 |
| Requires PHP | 7.4 | 7.4 |
| Tested up to | 7.1 | 7.1 |
| Phones home | Only if you agree | No |
| External services | — | api-m.paypal.com, www.paypal.com, api-m.sandbox.paypal.com, www.sandbox.paypal.com, api.woocommerce.com, www.paypal.ai, d.joinhoney.com, www.google.com |
| Blocks | — | 6 |