WooCommerce Mixpanel
Sends WooCommerce store activity to Mixpanel for product analytics. Once a Mixpanel project token is entered in the WooCommerce settings, it loads the Mixpanel script on store pages, records logins and completed purchases, and can add WooCommerce Subscriptions events. Suits stores that want funnel and customer analytics in Mixpanel. Limit: it sends customer activity to a third-party service, so it needs a privacy review before use.
Pros
- Set up from the WooCommerce settings with a project token
- Records logins and completed purchases
- Adds WooCommerce Subscriptions events when that plugin is active
Cons
- Sends customer activity to a third-party analytics service
- No events are sent until a Mixpanel project token is entered
Topics: Ecommerce plugins
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