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Best GDPR & Cookie WordPress Plugins (Free and Paid)

Laranginha 7 min read

The General Data Protection Regulation is the primary law regulating how companies protect EU citizen’s personal data. Companies that fail to meet the requirements are subject to heavy penalties and fines.

The regulations aim at more consistent protection of consumer and personal data across EU nations. Some of the key privacy regulations and data protection requirements under GDPR laws include:

  • Asking visitors’ consent for data processing. (Websites, in general, ask for visitors’ consent through cookie consent notices.)
  • Providing data breach notifications
  • Anonymizing collected data to protect e-privacy

Mind that websites are dynamic, and no single plugin can offer 100% GDPR compliance. Regardless, many plugins added GDPR compliance to their feature to ensure that sites abide by the regulations.

For more detailed information about the law, you can see The European Data Protection Regulation.

That being said, let’s take a look at the best WordPress plugins that offer GDPR options.

Product Price Rating Active installs
MonsterInsightsFree + paid4.5/52M+
CookieYesFree + paid4.8/51M+
Cookie NoticeFree + paid4.8/5800,000+
OptinMonsterPaid
ComplianzFree + paid4.7/51M+
GDPR Cookie ComplianceFree + paid4.6/5300,000+
iubendaFree + paid4.7/5200,000+
GDPR Cookie Consent BannerFree + paid3.6/580,000+

MonsterInsights – Google Analytics Plugin for WordPress

MonsterInsights gdpr plugin for WordPress

MonsterInsights is a Google Analytics plugin for WordPress that makes it easy to add Google Analytics tracking code to your site. With the code, you’ll be able to see real-time reports within your WordPress admin.

This plugin lets you easily anonymize or disable personal data tracking. It is also possible to automatically anonymize data with MonsterInsights EU Compliance Addon.

What if you track personal data with Google Analytics?

In that case, you need to ask for cookie consent. Popupsmart would be a perfect option to show cookie consent on your site for free.

MonsterInsights Features:

  • Real-time stats
  • Enhanced e-commerce tracking for WooCommerce
  • Page-level analytics
  • Affiliate link and ads tracking
  • EU compliance
  • Page-level cookie notices
  • Mobile responsive

Pricing: Price plans start at $199 per year.

Pros

  • Adds Google Analytics tracking without code
  • Traffic overview and popular posts in wp-admin
  • Free core with a guided connect flow

Cons

  • Reports depend on connecting a Google account through the vendor service
  • Advanced reporting and ecommerce need the paid Pro version
  • Admin shows upsell notices for Pro

Visit MonsterInsights

CookieYes

CookieYes wordpress gdpr plugin
CookieYes wordpress gdpr plugin

CookieYes is one the most popular GDPR plugins for WordPress with over 1 million active installations. In addition to GDPR compliance, this plugin also supports cookie compliance in accordance with the LGPD of Brazil, CNIL of France, and CCPA.

Key features:

It sets the cookie value to ‘null’ by default. This way, cookies on your site are rendered only upon user consent. Here are some of its other features:

  • Single-click automatic scanning and categorization of cookies
  • Change your cookie notice’s appearance such as colors, styles, fonts, position on the page, as well as how it behaves when you click ‘accept.’
  • WPML compatible for multilingual websites
  • Option to accept cookie policy if user scrolls
  • “Show Again” tab

Important Note: You need to list the specific cookies the plugin restricts. It can’t automatically block all cookies. Otherwise, it could break your site.

Pricing: The basic version is free. Upgrading to the premium version starts at $49/year.

Pros

  • Free plan with banner, script blocking, scanner and policy generators
  • Google Consent Mode v2 support for Google tags
  • Consent logging for audit records

Cons

  • Scanning, consent logs and premium options need a connected CookieYes account
  • Advanced consent management and custom branding are paid features

Visit CookieYes

Cookie Notice plugin

Another GDPR plugin WordPress sites can use Cookie Notice For GDPR & CCPA. It is a free cookie notification plugin that lets you ask visitors’ consent to your cookie policy. It helps your website comply with GDPR along with CCPA (the California Consumer Privacy Act).

Features:

  • Cookie autoblocking (complies with GDPR Art.7)
  • Link to ‘Do Not Sell’ page (supports CCPA Sec.1798)
  • Custom language localization
  • Cookie Categories (complies with GDPR Art.32)
  • Proof-of-Consent Storage (complies with GDPR Art.30)

Apart from the features above, this plugin is also compatible with WPML if you have a multilingual website. It can integrate with MonsterInsights and hold on to Google Analytics code until the visitor gives consent to cookie usage.

Pricing: This plugin is completely free.

Pros

  • Banner works on its own, with equal accept and decline choices
  • Google Consent Mode v2 and WP Consent API support
  • Consent records and analytics kept in the connected platform

Cons

  • Script blocking and consent records need a connected platform account
  • Some options, such as Microsoft Consent Mode, are Pro only

Visit Cookie Notice

Optinmonster – GDPR-Compliant Lead Generation Forms

optinmonster homepage

Similar to what Popupsmart offers, Optinmonster is another alternative to create GDPR-friendly cookie notice popups and email signups. Differently, Optinmonster comes as a GDPR plugin WordPress sites can use as well as a standalone tool.

With Optinmonster, you can create email signup forms that are GDPR-compliant. Also, it provides many targeting options, such as geo-location. You can use this feature to target EU citizens with a cookie notice popup.

Review: Optinmonster is a great tool, but it is more expensive than Popupsmart, given that both have similar advanced features. Popupsmart provides more features for a lower price.

Pricing: Optinmonster’s price plans start at $14 billed annually, but if you need advanced targeting features like geolocation, you need to upgrade to the $80 plan.

Pros

  • Campaigns built in the OptinMonster app and embedded by shortcode, block or widget
  • Elementor and classic editor support
  • Exit-intent and inline campaign options

Cons

  • Needs a paid OptinMonster account to run campaigns
  • Campaign scripts load from the vendor's servers
  • Some features, such as MonsterLink click-to-load, need a higher plan

Visit OptinMonster

Complianz – The Privacy Suite For WordPress

Complianz homepage

Complianz is a plugin for GDPR, DSGVO, PIPEDA, CCPA, COPPA and more. It allows specific cookie management per region to stay compliant in the EU, United States, UK, and Canada.

It has a built-in option to scan your site for cookies so that you can automatically add cookie descriptions. The setup process is simple and user-friendly.

If you purchase the premium version, you can also view statistics, use the A/B testing feature to make improvements.

Features:

  • Legal Pages: to automatically generate a page with cookie information, Privacy Page, Do Not Sell My Personal Information page.
  • Records of consent
  • Integrations with Tag Manager and Analytics
  • Cookie notice

Pricing: Pricing plans start at $45 with an annual payment.

Pros

  • Cookie banner and guided wizard for GDPR and CCPA
  • Generated cookie policy documents via shortcodes
  • Cookie blocker for third-party scripts and embeds

Cons

  • Processing agreements and breach reports are premium
  • Records of consent and statistics need the paid plan
  • Large plugin with many settings screens

Visit Complianz

Moove GDPR cookie compliance plugin

GDPR Cookie Compliance by Moove helps you comply with GDPR and CCPA regulations by enabling users to disable cookies on your site.

It provides fully customizable cookie consent notices. You can personalize colors, fonts, text and add your logo as well. Cookie wall or full-screen layout comes with the premium version, along with other features such as:

  • Geo-location
  • iFrame blocker
  • Accept on scroll / Hide timer
  • Language-specific scripts

Pricing: The basic version is free. Its premium version has more features and costs £49 (GBP).

Pros

  • Cookie notice and consent modal in the free version
  • Holds GA4, Tag Manager and Meta Pixel behind consent
  • Settings stored on the site, not on vendor servers

Cons

  • Premium add-ons need a licence from the vendor shop
  • Consent logic only covers the integrations the plugin knows about
  • Licence checks contact the vendor's shop

Visit GDPR Cookie Compliance

iubende gdpr plugin for WordPress

Iubenda is another one that made it into our list of the best GDPR WordPress plugins. It lets you automate the GDPR compliance process by providing fully customizable cookie banners and blocking scripts.

Features:

  • Saves users’ cookie preferences
  • Compatible with Google’s Accelerated Mobile Pages (AMP)
  • Allows auto-detecting and limiting prior-blocking and showing cookie consent requests only to users from the EU

Pricing: Starting at $9 per month.

Pros

  • Cookie banner and policy links generated from the iubenda service
  • Auto-blocking of scripts until consent is given
  • Consent records for WPForms and WooCommerce checkout

Cons

  • Depends on an iubenda account and external scripts from iubenda
  • Form submissions are sent in full to iubenda as consent proofs
  • Site scan and configuration rely on the vendor service

Visit iubenda

GDPR Cookie Consent Banner plugin for WordPress

GDPR Cookie Consent Banner provides a flexible system to display cookie notice banners on your website. You can choose to exclude notices from specific pages and show them in a sidebar, top, bottom, or as a floating element.

This plugin is mobile responsive and comes with translation support. It adopts your WordPress theme’s styles in some cases.

Pros

  • Cookie banner loaded from the Termly service
  • Site cookie scan from the admin
  • Cookie and policy pages from the Termly account

Cons

  • Needs a Termly account; banner is served by Termly
  • Free plan has limits; paid plans are promoted
  • Site scan sends site data to the Termly service

Visit GDPR Cookie Consent Banner