ExactMetrics

Plugin · Free + paid

200,000+ active installs · Rated 2.5/5 · Updated September 16, 2026

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A plugin that sets up Google Analytics tracking without code and shows key stats in a dashboard inside WordPress. It adds event tracking beyond the basic script and works with Google Analytics 4. It suits small business owners who want useful reports without hiring a developer. The free Lite version covers the core dashboard, and paid ExactMetrics Pro plans add ecommerce tracking, user journey reports and more.

Pros

  • Adds Google Analytics tracking without code
  • Traffic overview and popular posts in wp-admin
  • Free core with a guided connect flow

Cons

  • Reports depend on connecting a Google account through the vendor service
  • Advanced reporting and ecommerce need the paid Pro version
  • Admin shows upsell notices for Pro

Topics: Google Analytics plugins

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