Web Stories

Plugin · Free

60,000+ active installs · Rated 4.2/5 · Updated May 15, 2025

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Web Stories is Google's free, open source plugin for building visual, tap-through stories inside WordPress. Editors build stories in a full-screen editor and publish them as AMP-friendly pages with their own archive. It suits publishers who want short visual content, with optional ad, shopping and embed features. One honest limit: stories are their own post type, not ordinary page content, so they need a separate workflow.

Pros

  • Free and open source (Apache 2.0) from Google
  • Publishes tap-through, AMP-friendly visual stories
  • Optional ad, shopping and embed features

Cons

  • Stories are a separate post type, not ordinary page content
  • Ad and shopping features need third-party accounts
  • Opt-in usage tracking exists, off until a user opts in

Topics: Ecommerce plugins

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